Why Are Toyota and Honda Known For Reliaibility?

It all starts with marketing.
Aaron Turpen
Posted by January 7, 2025

Honda and Toyota have reputations for reliability. The reason for that is two-fold and both are long-term strategies the companies have used to make it happen. It starts with marketing..

Aaron Turpen
Aaron Turpen
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An automotive enthusiast for most of his adult life, Aaron has worked in and around the industry in many ways. He is an accredited member of the Rocky Mountain Automotive Press (RMAP), the Midwest Automotive Media Association (MAMA), the Texas Auto Writers Association (TAWA), and freelances as a writer and journalist around the Web and in print. You can find his portfolio at AaronOnAutos.com.