The Lexus Hoverboard Rides!

When we heard about the awesome hoverboard idea, designed for the Amazing in Motion campaign for Lexus, we were a bit skeptical about how it would work. The idea, which is obviously straight from the Back to the Future films, is great, but far-fetched.

Well, it turns out that the Lexus hoverbaord does work, just not as freely as some might have been led to expect from previous promos. It requires a special magnetic surface to operate on and it runs only for limited times before requiring recharge. Even with all of that, though, it’s pretty incredible. Check this video out.

https://www.youtube.com/watch?feature=player_embedded&v=awAzM9kTvC0

Aaron Turpen
An automotive enthusiast for most of his adult life, Aaron has worked in and around the industry in many ways. He is an accredited member of the Rocky Mountain Automotive Press (RMAP), the Midwest Automotive Media Association (MAMA), the Texas Auto Writers Association (TAWA), and freelances as a writer and journalist around the Web and in print. You can find his portfolio at AaronOnAutos.com.